What Are Flocked Inlays?
Flocked inlays are thermoformed plastic inserts whose surface is coated with fine textile fibres (flock) through a flocking process. The result is a velvety, pleasant tactile feel that cushions the product gently while preventing scratches and damage. The combination of dimensional accuracy and elegant surface finish makes flocked inlays the preferred packaging solution in the premium segment.
Why Flocking?
The velvet surface immediately communicates value — not only visually, but also through touch. Customers who handle a product in flocked packaging perceive it as higher quality. For jewellery, watches, eyewear and perfume flacons, this emotional enhancement of the packaging is often decisive in the purchasing decision. Additionally, flocking protects sensitive surfaces from scratches.
Areas of Application
Jewellery and watch industry, cosmetics and perfumery, premium electronics (headphones, eyewear), medical devices with precision components and automotive accessories in the premium segment. Wherever the unboxing experience is part of the brand experience, flocked inlays are the first choice.
Materials & Colour Selection
Base carrier made from PS, PET or PP; flocking available in all RAL colours — black, white, bordeaux, navy and custom colours upon request. Flock length and density are tailored to your product requirements. From 5,000 units, Made in Germany.
